Privacy Policy

This Privacy Policy explains how PredictiveB2B Limited (“we”, “us”, “our”) collects, uses, and protects personal data when you visit our website, interact with us, or when we collect and use business contact information about individuals acting in a professional capacity.

Information we collect:

Business contact information we collect

We may collect and process business contact information where individuals are acting in a professional or business capacity. This may include:

  • name

  • job title

  • company name

  • professional email address

  • business telephone number

We obtain this information from publicly available professional sources, company websites, professional networks, and reputable business data providers such as Lead Onion. This information is used for relevant and proportionate B2B communication and business development.

Information you provide directly

When you interact with our website, contact us, or use our services, you may choose to provide personal information such as your name, email address, telephone number, or other information you submit voluntarily.

Automatically collected information

When you visit our website, we may automatically collect limited technical information, including IP address, browser type, operating system, pages visited, and general usage data. This information is used to understand how our website is used and to improve performance and content.

How we use your information

We use personal data to:

  • operate and improve our website and services

  • communicate with you in a professional or business context

  • share relevant insights or information related to our services

  • understand interest in our content and offerings

  • comply with legal and regulatory obligations

Where we contact individuals in a business capacity for direct B2B communication, our lawful basis for processing is legitimate interest. You have the right to object to this at any time.

Marketing and communications

We may send direct B2B communications that are relevant to an individual’s professional role. Every such communication includes a clear and simple way to opt out of future contact. We will respect any objection promptly.

We do not sell personal data or share it with third parties for their own marketing purposes.

Sharing your information

We may share personal data with trusted third parties who support our business operations, such as website hosting, analytics, CRM, or marketing platforms, where necessary and subject to appropriate safeguards.

We may also disclose personal data where required to comply with legal obligations or to protect our rights, property, or safety, or those of others.

Cookies and website analytics

Our website uses cookies and similar technologies to understand how visitors use the site and to improve performance and content.

We use HubSpot, a marketing and analytics platform, which may set cookies to collect information such as pages visited, interactions with the site, and general usage data.

We also use Lead Onion to help us understand which organizations are visiting our website and which pages they view. This information is used at a company or organizational level to understand interest in our services and to improve our content.

Lead Onion may set cookies including:

  • __dsztc15773
    Stores a visitor tracking ID used within the LeadInion platform. This cookie may remain on a device for up to two years unless deleted.

  • __dsztv15773
    Stores the ID of the current visit. This cookie is removed when you leave the site.

  • __dsztp15773
    Stores the ID of the current page visit details. This cookie is removed when you leave the site.

Cookie usage is managed through our website cookie consent banner, where you can choose whether to accept non-essential cookies. You can also control cookies through your browser settings at any time.

Data security

We implement appropriate technical and organizational measures to protect personal data against unauthorized access, alteration, disclosure, or destruction.

While we take reasonable steps to protect personal information, no method of transmission over the internet or electronic storage is completely secure, and absolute security cannot be guaranteed.

Your rights

Under UK data protection law, you have the right to:

  • access your personal data

  • correct or update inaccurate information

  • request deletion of your personal data

  • object to or restrict certain processing, including direct marketing

  • request a copy of the personal data we hold about you

You can exercise these rights by contacting us using the details below.

Changes to this policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page and will take effect immediately upon posting.

Contact us

If you have any questions about this Privacy Policy or how we handle personal data, please contact:

info@predictiveb2b.com

By using our website or services, you consent to the terms of this Privacy Policy. Thank you for trusting us with your personal information.